May 29, 2009
Before designing your log you must know what is logo? A logo is not just a mark but it reflect your business through its shape, style, fonts, color and images. A logo should inspire trust, recognition and admiration of the company among your victors and clients.A logo must have the below quality:
May 27, 2009
A content management system (CMS) is a program used to create a framework for the content of a Web site With most CMSes, the framework can be customized with a “skin” that defines the look & feel. This approach is opposite to defining the look & feel first then coding the functionality second. Whereas the majority of cost of a website is in the functionality, the CMS approach is often significantly more cost effective.
CMS are deployed primarily for interactive use by a potentially large number of contributors. For example, the software for the website Wikipedia is based on a wiki, which is a particular type of content management system. As used in this article, Content Management means Web Content Management. Other related forms of content management are listed below.
The content managed includes computer files, image media, audio files, electronic documents and web content. The idea behind a CMS is to make these files available inter-office, as well as over the web. A CMS would most often be used as an archive as well. Many companies use a CMS to store files in a non-proprietary form. Companies use CMS to share files with ease, as most systems use server-based software, even further broadening file availability. As shown below, many CMSs include a feature for Web Content, and some have a feature for a “workflow process”.
May 19, 2009
The creation of a php-shopping cart is surprisingly simple and when done with precision it could translate into a highly effective and universally accepted php-shopping cart. The details of the stocks are predictably stored in the database and the only information required from the patient which would in turn need to be stored is none other than the id of each product that has been added to the php shopping cart. The php-shopping cart is accessible and there are a variety of ways of reaching it – the most popular being the clicking on a link or by clicking on the ‘add to cart’ option on the product page. In the event of the php-shopping cart being arrived at using the link on the product page – ‘add to cart’ – the need of the hour is undoubtedly to update the products in the php-shopping cart before the display of a new product range.
It is not uncommon for the php-shopping cart to have more than one of a kind of any particular product, which could be compiled, and it is not advisable to list the number of products of a particular kind in the php-shopping cart. There is a commonality between the links to ‘delete’ or ‘add’ a product to the php-shopping cart. The customer could well have the option of updating the products in the php shopping cart – manually! The php shopping cart is seldom empty and if it is an appropriate message needs to be flashed to the effect. This is one aspect of the php-shopping cart, which can scarcely be negotiated.
May 18, 2009
Flash in catchy
Flash is catchy esp. if the animation and interactivity is used well. At the most, Flash intros can indeed provide cheap thrills to your visitors. So if visitors have lots of time on their hands (highly likely), they might be appreciative of your Flash intro. If your web site caters to people who are either ready to wait for the intro to load or are on high bandwidth connections, you should use a Flash intro especially if it can portray your company objectives better than a static page. For example, if you are in the gaming industry, visitor will definitely expect to see some Flash on your homepage. In such cases, Flash intros can really serve as elegant introductions to your company products and services.
Interactive menus
You can build nice interactive menus in the Flash intro. If created well, these menu systems can serve as good navigation guides for human visitors. Do remember to also include static HTML links from the homepage for the search engines bots.
May 16, 2009
A shopping cart is a software program that tracks what each user has placed in the shopping cart, how much of each item, any preferences for that item (color, size) and what stage of the ordering process the customer is in. If the shopping cart is part of the entire e-commerce solution, then it also takes the user to the checkout counter where the user selects the payment mode, shipping option and so on.
Shopping carts should be attractive and provide all the information upfront without distracting the user and at the same time, not overloading them with too much of information. Navigation is equally important here. Customers would like to add to their shopping carts and then return quickly to the last page they were on before moving ahead.
May 11, 2009
Web site design and maintenance is essential to continuously attracting new customers and retaining old ones. You can generally get website design companies to create and maintain your new website for a discounted package rate. This makes your website almost hassle-free, so you can concentrate on improving your products or services instead. With an attractive website, you can increase your customer potential and your bottom line.
When you hire one of the website designing companies to develop web site materials for you, ask about their web site design and maintenance services. Many times, website designing companies offer package deals that include both web site design and maintenance for an agreed amount of time. If you tell them what you want, website designing companies will often work with you to develop web site materials to fit your specific needs.
May 11, 2009
While designing/ developing a website do not forget to create a site map. A good site map, which helps visitors at finding information quickly on your web site
May 11, 2009
Websites are judged by content and layout. How good your content maybe, if your layout is not appealing, visitors will not be eager to come back. Everyone is not born with a quality of creating layouts that are pleasing to the eye.
Points to consider while designing a website layout: Website design is not a one time activity. Almost all websites alter their layouts to give it a new and better look. Also with advancement in technology, underlying code also changes accordingly, adding new possibilities of providing a better layout.
Keep it simple: A simple website layout is user friendly. Do not create complex navigational links using complex scripts or images that may not be viewable correctly in different browsers. Also search engines cannot index the site properly if complex navigation is involved. Minimize the use of bulky images which take long to load. Use smaller icons to attract visitor’s attention instead.
Readable font size and face: Use a standard font size of “-1″ (11 or 12 pixels if using styles) so that visitors can read the content easily. Select a professional looking font face (Verdana, Arial, Helvetica, sans-serif are very common). Avoid using fancy fonts like Comic Sans (unless it is a personal website). Use appropriate spacing between lines (12 or more pixels) to avoid clumsiness.
Use web safe eye pleasing colors: The choice of colors may reflect one’s personal taste. Every webmaster or designer wants the color combination that he/she likes best. However, it is a wise decision to get feedback from users or friends about what they feel about the color combination of the website. Use web safe colors whenever possible.
Webpage Dimensions: One important aspect of layout is keeping track of dimensions of a web page. Most successful commercial websites limit the width and height of the webpage so that the important content of the webpage lies within the top 600×600 viewable area without scrolling. To avoid a horizontal scrollbar, set the page layout to expand and shrink with changes in browser window size. Sometimes this interferes with image and text positions relative to each other and throws the layout structure out of sync. The best choice is to limit the width by placing a table with a fixed width of 750 or 775 pixels. See the layout of this web page for an example.
The page height should not be any more than 4 scroll lengths. Limit the content of the page and if more content needs to be added, move it to a new web page. Provide a navigational link to the next page and a link back from the second page. This will also increase your web site’s page views (adding more advertising space).
Limit File Size: Webpage size is defined by the total size of text, images and supporting files (including javascript, flash etc.) that is downloaded from the server to view a webpage. Page size is very critical for high volume websites because of high bandwidth needed. However, it is also very important for any other site in order to keep loading times to a minimum. Most of the population on the internet use a slow 56K modem to access the internet. And smaller page sizes load faster. If you look at some very high volume websites like Yahoo.com and Google.com, they hardly have any images, making their site load faster.
There is a trade off between making your webpage look nicer with lots of graphics and making it faster to load. The rough target for page size should be below 35K for at least the cover page. However, for e-commerce sites, it is often not possible because they have to present multiple product images to attract attention. As a general rule of thumb, a visitor will leave your site if the loading time is more than 8 secs.
May 9, 2009
Corporate Identity represents the business philosophy, ethics and the achievements of an organization and therefore its importance in the world of marketing is undeniable. The visual appearance of an organization needs to be changed time-to-time for brushing up the impact of an Organization’s corporate identity. This can generate positive outcomes by restraining the dilution of the brand identity of an organization. The importance of Corporate Identity is irrefutable as it aids an organization to differentiate itself from the rival companies by creating a distinctive identity.
May 9, 2009
Without doubt, brands are an important influence on our lives. Strong brands offer values way beyond the performance of the product or service and possess an idea worthy of customer loyalty. It’s who you are. Your corporate Identity impacts all aspects of your business and plays a vital role in your customer’s overall experience with your organization. Traditional print, although fading in popularity, as the Web becomes a more common means of communication, is still necessary.
