multimedia services


Web is packed with billions of websites related to millions of categories and hundreds of websites are added into each category every day. Some categories have thousands of websites so the competition is naturally stiff. Your website should stand out from the rest in some capacity in order to be seen. If it does not stand out, it is bound to get lost in the dust of those websites that do. Period!

You must’ve seen some eye catching animations at various websites and wondered how such images and animations could be created. Well, Flash is the answer. Flash is a very popular website design technology in the world due to its ability to create high quality and light weight animations, images and website layouts. Every web surfer that has even a tiny bit of knowledge about web design technologies would know of Flash because of its widespread application. One of the primary reasons of using Flash to design websites is its ability to increase the visibility of the websites manifold, by making them stand out, as compared to other design technologies.

Flash is used to design animated images, marketing ads, banners, movies, online tutorials, presentation and to give other high quality visual effects to a website. A dull looking website with lots of text and static images can be turned into a fun and interactive website with the aid of Flash. Although a website can be entirely made in Flash and it will look good too, however, from search engine optimisation point of view, it’s not a good idea to design your website completely in Flash. Ideally, your website should have a blend of Flash animations for visual effects and HTML for SEO purposes.

Flash is a web based multimedia technology by Macromedia. It has been around since the mid-1990’s and has slowly been building in popularity to the point where many bundled programs come with flash players, Macromedia boasts, “Over 516 million Internet users now use Macromedia Flash”.

The strongest benefit of Flash from a viewer’s perspective is the smooth multi-media presentation which can provide a polished and relaxing user experience. Obviously, this impression can positively impact a company’s impression and brand. With Flash you can intertwine animation, video, sound, music, voice-overs, and even connect to a database for personalized interactivity or calculations. Another advantage is that the Flash piece can be designed once for both CD and Web applications allowing the piece to be used in direct mail as well as online. The overwhelming technical advantage is the files are smaller than other multimedia authoring platforms allowing faster download. We have found that a Flash application can double and sometimes triple the number of users viewing information on a web site. To save time sometimes getting flash help from a professional can get things turned around much quicker.

Importance of using Flash

  • Make sure your users are not all dial up customers.
  • Allow non-Flash users to view the same content on the web site.
  • The Flash piece should automatically detect if the viewer has Flash and its version.
  • Don’t use Flash in critical branding areas like a logo unless a Flash detector is in place.
  • Don’t force the user to view a splash screen each time they go to your site.
  • Use streaming when possible.
  • Have a link or automatic code to download the latest version of Flash on your site.

On the Internet “content is king”, and the real guts of content is the written word. If you are managing a website you need readable text for your onsite articles, for articles in your promotional newsletter or ezine and for promotional articles to be published on other sites or in other ezines. While these writing tasks can be outsourced to professionals, it is also possible for you to do it yourself if you follow a step-by-step process that is outlined in the following ten tips.

1. In the first paragraph clearly state what the article is about. In standard journalism you would tell who, what, why, when and where an event is happening. In web articles you oftentimes state a problem, such as “how to get good written materials for your website”, and then explain how the article is going to solve the problem “by showing a simple step-by-step approach to writing”.

2. Organize your material in a point-wise fashion. Before you begin writing think of the points that your article is going to cover. You may not necessarily show the points, as I am doing in this article (calling them ten tips), however, for your own outline of the article you should know what you are going to say before you begin writing. Write down these points and then make sure you include them as you begin the writing process.

3. Put the reader at ease. You are not writing for a scientific or literary society, but to your peers on the Internet. Write in a simple style and if you introduce new terms, define them for your readers.

4. Explain your points in short paragraphs. Short paragraphs are easier for the reader to follow. No one likes to look at a long block of solid text. Three, four or five sentences are usually enough for one paragraph.

5. Emphasize the benefits of your product or service. When it comes to selling, it is the benefits that sell, rather than the features. Sure, you are selling garden supplies, home décor, clothing, gifts and jewelry on your website. These are features. But the benefits are that people can get these items in one place without shopping around, that they can save time and money, etc.

6. Give resource information to your readers. Give the addresses of websites where your readers can get more information on the subject that you are talking about. These may be your own websites or they can be other resources. In case you are worrying about losing customers, good outgoing links from your website are also helpful to your site’s page ranking and positioning in search engines.

7. Keep your most important information near the beginning of the article and summarize what you want to say at the end. Editors usually cut things near the end, so keep your most important points and ideas in the beginning of the article. At the very end of the article you can summarize what you set out to accomplish in your opening paragraph.

You may not win a literary prize, but if you follow the steps that I have outlined above you will be able to produce effective written content for your website and for your promotional outreach via your own newsletters and through articles published on other websites. These articles could become the key to success in your Internet endeavors.

Graphic design is the process of creating the appearance of a publication, presentation, or web site in an attractive, logical manner. When done successfully, it attracts attention, adds value to a message, enhances readership and readability, simplifies, organizes, provides selective emphasis, and creates unity. Steps in the Graphic Design Process:

  • Analyze the audience.
  • Determine the purpose of your message.
  • Decide where and how your message will appear (whether it will be a printed publication, presentation, or web site).
  • Establish goals.
  • Organize text and graphics.
  • Choose an appropriate format and layout.
  • Select appropriate typefaces, type sizes, type styles, and spacing.
  • Add and manipulate graphics.
  • Organize text and graphics.
  • Proofread
  • Refine and fine-tune.

Designing logos is just like any other type of design work, to be professional you’ll need to pay attention to details. Even a great idea can be ruined by not thinking about simple things, the following tips will help you to keep your concepts safe.

1.Work with vectors
This probably sounds obvious to most designers out there, but it isn’t to everybody so I repeat it as often as I can to avoid receiving those damn jpeg logos. Vector formats are the ones that will allow the most variations for your logo.

2.Don’t use more than 2 fonts
There is many nice fonts out there and we would all love to use as many as we can. Unfortunately using too many fonts will most of the time result in a loss of coherence. Using two different fonts can be good to create a contrast, catching the eye.

3.Keep it readable
If people can’t read your logo, it’s useless to have one. This sounds like dumb advice again, but it’s easy to get caught in creating letters or distorting a font until it becomes unreadable. Always stay aware of that when working on your logo.

4.Test sizes
Your logo should resize well at any size, whether it’s huge on a truck or tiny on a badge.

5.Adapt it for dark backgrounds
So you’ve got a wonderful looking dark logo, but now your client want to get it on his black car. It’s usually not too hard to adapt it, but you’ll look more professional if you already got that case figured out.

6.Make sure it works well in black and white
I have a very simple technique for that: I work every logo in black and white before adding any colour. This way choices are made judging by the shapes and you are not distracted by anything else. It makes it much easier to know that your logo will work well in shades of grey afterwards.

7.Don’t include photos in your logo
Well… this one goes along with the first tip. First, photos are not vectors. Photos also don’t scale, have no branding value and are hard to adapt for any use.

8.Look at it upside-down
This is a tip I got from my teachers in graphic design school, looking at your logo (or any printed design really) will get the meaning out of the way and give you a new look at the design’s balance and white spaces. Try it!

9.Don’t follow trends
It’s often hard to escape trends, especially if you’re passionated and love to look at inspiring logos on design sites. Your logo has to work on the long run, so try to avoid the web 1.0 swoosh or the web 2.0 reflection.

10.Get specific feedback
Asking people’s opinion is worthless if you don’t know what informations you want to get, so when getting feedback, try asking specific questions (eg. does your logo expresses the industry of the company?).

Logo design is as much a science as it is art. In fact, it has a host of scientific aspects to it that includes psychology and mathematics. This is because a good logo design is intended to act on the psyche of the onlooker and appeal to it and its retention would depend on the symmetry it catties. Since a logo appears on almost everything related to your business, that include your stationary, products and services, letters and even the press, the importance of a good logo design is critical. A clear, dynamic, symmetric and aesthetic logo design from a professional logo designer would leave a lasting effect on the mind of the consumer and it is imperative to the success of any business. While going through the process of getting a good logo from a logo designer, keep the following in mind.

a. Logo should be unique and portray honesty:

Many businesspersons looking for a logo want it to look like someone else’s, but, this is wrong. You can take ideas from other logos but come up with something highly unique and creative. The logo should portray the strengths of your business, in fact, the strengths themselves are unique otherwise how do you plan to decimate your competition? Be clear and concise.

b. Simple:

Keep your logo simple. A complex graphic used for a logo can have negative effects since its recognition value will take time to be impressed on the customer’s mind. Also, simple logos are better to customize for printing use than the complicated ones. Simple but compelling is the mantra here and follow it for successful branding. Good examples here would be Prudential or Nike.

c. Colors:

Always check the logo in black and white. If the logo does not appeal in monochrome, it will not appeal in any other color.

d. Scalable and flexible:

A simple logo is scalable to any size. Make sure that the logo design that you have is scalable and does not lose its appeal when made smaller or enlarged.

e. Symmetry:

A logo should be well balanced and appeal to the symmetric aesthetics. This will make sure that the logo appears balanced to the human eye. The factors that effect symmetry are many – color, shape, line density etc. Make sure that you instruct your logo designer accordingly.

Once your logo is done and finalized by the logo designer, there is still scope for changes, but, once you begin using the logo, never change or alter it.

Payment Gateway refers to an e-commerce service that authorizes payments for e-businesses & online retailers. In a way, it represents a physical POS (Point-of-sale) terminal located at most retail outlets. Payment gateways encrypt sensitive information, such as credit card numbers, to ensure that information passes securely between the customer and the merchant.

Payment Gateway holds the essence of any e-commerce site. One cannot think of making or receiving on-line payments without a Payment Gateway. Payment Gateway basically refers to an e-commerce service that authorizes payments for e-businesses & online retailers. It, in a way, represents a physical POS (Point-of-sale) terminal located in most retail outlets. Payment gateways encrypt sensitive information, such as credit card numbers to ensure that information passes securely between the customer and the merchant.

We, Economicwebsite Payment Gateway can help you accept credit card and electronic check payments quickly and affordably. We can also help you designing, uploading content and developing wordpress site. If you fell we can help you please contact us
Office Phone No: +91 1164688450

E-mail: sanjeev@ferventsoft.com

sanjeev@gmail.com
http://economicwebsite.com

Before you design one, you must understand what a logo is, what it represents and what it is supposed to do. A logo is not just a mark – it reflects a business’s commercial brand through the use of shape, fonts, colour, and / or images. A logo is for inspiring trust, recognition and admiration for a company or product and it is our job as designers to create an identity that will do its job.

One must first know what a logo is before continuing.
the basic rules and principles.

  • A logo must be describable.
  • A logo must be memorable.
  • A logo must be effective without colour.
  • A logo must be scalable i.e. effective when just an inch in size.

We,Economicwebsite can help you designing, uploading content and developing wordpress site. If you fell we can help you please contact us
Office Phone No: +91 1164688450
E-mail: sanjeev@ferventsoft.com
sanjeev@gmail.com
http://economicwebsite.com

While designing a web site you should keep in mind the below basic features in mind or else your site may look dorky

Backgrounds

  • Default gray color
  • Color combinations of text and background that make the text hard to read
  • Busy, distracting backgrounds that make the text hard to read

Text

  • Text that is too small to read
  • Text crowding against the left edge
  • Text that stretches all the way across the page
  • Centered type over flush left body copy
  • Paragraphs of type in all caps
  • Paragraphs of type in bold
  • Paragraphs of type in italic
  • Paragraphs of type in all caps, bold, and italic all at once
  • Underlined text that is not a link

Links

  • Default blue links
  • Blue link borders around graphics
  • Links that are not clear about where they will take you
  • Links in body copy that distract readers and lead them off to remote, useless pages
  • Text links that are not underlined so you don’t know they are links
    ..(If you’re not going to underline your links, please make darned sure
    ..that each link is perfectly clearly a link! Don’t make me wander around
    ..with my mouse checking to see if randomly colored text is a link!)
  • Dead links (links that don’t work anymore)

Graphics

  • Large graphic files that take forever to load
  • Meaningless or useless graphics
  • Thumbnail images that are nearly as large as the full-sized images they link to
  • Graphics with no alt labels
  • Missing graphics, especially missing graphics with no alt labels
  • Graphics that don’t fit on the screen (assuming a screen of 800 x 600 pixels)

Tables

  • Borders turned on in tables
  • Tables used as design elements, especially with extra large (dorky) borders

Blinking and animations

  • Anything that blinks, especially text
  • Multiple things that blink
  • Rainbow rules (lines)
  • Rainbow rules that blink or animate “Under construction” signs, especially of little men working
  • Animated “under construction” signs
  • Animated pictures for email
  • Animations that never stop
  • Multiple animations that never stop

Junk

  • Too many little pictures of meaningless awards on the first page
  • Frame scroll bars in the middle of a page
  • Multiple frame scroll bars in the middle of a page
  • Counters on pages — who cares
  • Junky advertising
  • Having to scroll sideways (800 x 600 pixels)

Navigation

  • Unclear navigation; over complex navigation
  • Complicated frames, too many frames, unnecessary scroll bars in frames Orphan pages (no links back to where they came from, no identification).
  • Useless page titles that don’t explain what the page is about.

General Design

  • Entry page or home page that does not fit within standard browser window (800 x 600 pixels)
  • Frames that make you scroll sideways
  • No focal point on the page
  • Too many focal points on the page
  • Navigation buttons as the only visual interest, especially when they’re large (and dorky)
  • Cluttered, not enough alignment of element
  • Lack of contrast (in color, text, to create hierarchy of information, etc.)
  • Pages that look okay in one browser but not in another

We, Economicwebsite can help you designing, uploading content and developing wordpress site. If you fell we can help you please contact us
Office Phone No: +91 1164688450
E-mail: sanjeev@ferventsoft.com
sanjeev@gmail.com
http://economicwebsite.com

Does your flash animation stutter? Does it seem to play slowly on some frames but fast on others? Try these flash tips and tricks to make your animated flash movie play back more smoothly.

1. Avoid excessive transparency and layers. Be careful when layering transparent objects on top of each other. The computer must calculate the color of each pixel as it plays. Large transparent movie clips can slow down your movie.

2. Avoid full screen flash animation. The larger the screen area containing animation, the slower the animation will play back. Two separate animations, playing in opposite corners of the stage can have the same effect, even if they are small in size.

3. Reduce the frame rate. Never set your flash movie higher than 18 frames per second. You should not need to go any faster than this. Then reduce the number of frames in tweens and the reduce the number of frames overall. An added benefit of slowing the frame rate down is that the entire animation use fewer total frames, thus reducing the overall file size.

4. You may want to look at the _quality actionscript command in flash as well. You can toggle between high and low quality as the movie is playing. If you set it to “LOW” during the trouble spots the animation will play faster (but, images and text may appear a little rough). I never use it personally but it might be helpful in certain situations.

Remember, some internet users may have slow computers. Following the tips above will help ensure that your movie performs the same everywhere.

We,  Economicwebsite can help you designing, uploading and developing flash design. If you fell we can help you please contact us

Office Phone No: +91 1164688450
E-mail: sanjeev@ferventsoft.com

sanjeev@gmail.com

http://economicwebsite.com/

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